November Dharma Initiative: Beards Because
About Beards Because:
Armed with a pen and bar napkin, founders Jared Yerg and Scott Doerr drafted the original concept for Beards BeCAUSE on a Sunday afternoon at a wine bar in the Fall of 2007. Starting with a simple beard growing competition, the socially-minded pair decided that it should be done in the name of charity. The dichotomy of a masculine effort for a feminine CAUSE struck a chord with the duo, so they chose the United Family Services’ Shelter for Battered Women of Charlotte as their beneficiary. Since then, the trio has expanded Beards BeCAUSE’s reach to include campaigns in Pittsburgh, PA, Woodstock, IL, and Atlanta, GA and has raised over $187,000 to combat domestic violence, and support the day to day operations of abuse shelters. For the 2012 campaign, Beards BeCAUSE is scaling back to focus on where it all started… here in Charlotte. Returning to our grassroots fundraising efforts, we are leaning heavily on local business and friends to help us reach and surpass the milestone of $200,000 raised in our effort to combat domestic violence.
Join us each Sunday at 5:15 pm for a donation-based Y2 Remix class. All proceeds for the month of November will benefit Beards Because!
About Y2 Yoga’s Dharma Initiative
Each month we select a different charity to benefit from donations collected during our Dharma class, which is held each Sunday at 5:15pm.